Free Webinar Wednesdays

Love Your Customers and They will Love You Back

Access a recording of this webinar by clicking below:

Date: Wednesday, September 30, 2009 @ 1:00 pm EDT

Our guests this week, Judith Sherven, PhD and Jim Sniechowski, PhD are #1 bestselling authors of the book The Heart of Marketing:  Love Your Customers and They Will Love You Back (Morgan James Publishing, May 2009). 

Judith and Jim are a best selling husband and wife psychology team.  They are leading voices for soft sell, heart-based marketing.  They are producing the only Internet based marketing conference for the soft sell community beginning on October 8, "Bridging Heart and Marketing" (http://bridgingheartandmarketing.com).  As guest experts Judith & Jim have appeared on over 2100 television and radio shows including Oprah, The View, Canada AM, CNN, and MSNBC.

In this FreeWebinarWednesdays.com Judith and Jim will discuss heart based marketing using soft selling; marketing your product and services as an expression of your personal genius in a way that creates long term relationships with your customers built on the creation of safety and trust.  To quote Judith "it creates the environment that lets your customers feel at home."

So many times, we muddy the waters when we are not clear about what we stand for...  Soft sell, heart-based marketing and selling allows you to:

• bring your valuable products and programs to those who need them
• charge what you are truly worth
• create a business that makes a substantial income and good profit, and
• sleep well every night

Meeting the Needs of Generation Y - Social Networking and Other Strategies

Access a recording of this webinar by clicking below:

Date: Wednesday, September 23, 2009 @ 1:00 pm EDT

Recently, Eric Cook was asked to present at the 2009 Concepts '09 conference for The Payments Authority. This was their annual conference and for those of you who may not be familiar with The Payments Authority, they are the governing organization that oversees and works with financial institutions and companies throughout Michigan on automated clearing house (ACH) transactions. This entails all the automatic payments you have processed to your bank account and such things like direct deposit for your paycheck.

This year they wanted to close the conference with a talk on how financial institutions and companies in general can better connect with Generation Y with things like social networking sites. In this episode of Free Webinar Wednesdays, Eric will recap his presentation and help uncover opportunities for businesses to get some ideas on how to use these tools to enhance relationships with this generation (and others using these types of tools).

Below is the video that Eric opened his talk with and you may want to view this before attending the session, since videos don't seem to some through very well via GoToWebinar. Certainly sets the stage for where things are headed.

Register Today:
If you are not yet registered for the Free Webinar Wednesdays series, click here to register. We look forward to seeing you online!

About Free Webinar Wednesdays:
Free Webinar Wednesdays was created as a community building tool to bring professionals together to share pertinent business development information, provide subject matter experts with a platform to open a learning dialog, and inspire small business owners to reach their professional goals.

Free Webinar Wednesdays is sponsored by Community Bank Consulting, Inc. and WSI Internet Consulting.

What's the Internet Saying About YOU? Discover the Importance of Reputation Management.

Access a recording of this webinar by clicking below:

DATE: Wednesday, September 16th @ 1 pm EDT

With the simplicity and ease of use that comes along with blogging and all the social media sites these days, almost anyone can create their own voice on the Internet and tell the world what they are thinking. While most of the time this is a good thing, what if someone decides to go online and start bad-mouthing your business online? Would you even know if this is going on, and if so, what would you do about it?

In this session of Free Webinar Wednesdays we'll be joined by one of Eric's WSI colleagues from "across the pond", Martin Duncan. Residing in the UK, Martin will bring an international flair to the discussion of online reputation management and what he's doing with some of his clients to help monitor the "Internet chatter" and know what's being said online.

Even if your organiztion doesn't see any reason to be "tweeting" or have their own Facebook page at this point, one thing you should NOT be doing is ignoring this powerful medium. Social media is all about the conversation between people and even if you don't want to "talk", you should at least make sure you're "listening" to what's being said.

Register Today:
If you are not yet registered for the Free Webinar Wednesdays series, click here to register. We look forward to seeing you online!

About Free Webinar Wednesdays:
Free Webinar Wednesdays was created as a community building tool to bring professionals together to share pertinent business development information, provide subject matter experts with a platform to open a learning dialog, and inspire small business owners to reach their professional goals.

Free Webinar Wednesdays is sponsored by Community Bank Consulting, Inc. and WSI Internet Consulting.

Blogging for Bankers + Social Media - Learn All About The Class Starting September 16, 2009

Access a recording of this webinar by clicking below:

Date: Wednesday, September 9th @ 1 pm EDT

Even if you're not a "banker" you'll want to join us for this information packed session as Eric Cook, Jeff Simpkins and Bea Fields walk you through their upcoming course called Blogging for Bankers (http://www.BloggingForBankers.com). We'll be walking through this new course, launching on Wednesday, September 16th, and giving an overview of the 12 one-hour webinar sessions that are included in the class.

The session starts with the basics of "Blogging 101" and some of the early discussions that need to take place at your organization in developing a strategic plan for your blogging efforts. This section will also cover the topic of compliance, and will feature a leading audit firm to help explore what critical areas need to be addressed to help keep your bank out of "regulatory hot water".

The second four weeks will get into more of the nuts and bolts of "Content Generation", what to blog about and some of the different ways that you can blog using video and even audio to get your message across. You'll discover the advantages to each of these different mediums and how you likely have information already in the organization that can be "re-purposed" in your blog to ensure you keep a steady flow of content for your readers.

The final section is all about "Promotion Strategies" and how to get your new blog and making sure the rest of the world knows what you're up to. We'll talk about some of the ways that you can leverage other social networking solutions like Facebook, Twitter, LinkedIn and others to get the word out and touch as many people with your message as possible.

So, as you can hopefully see, even if you're not in the banking industry there will be quite a bit of helpful information that may get you and your blogging efforts further down the road towards success. Of course, if you ARE a banker, we'd love nothing more than to have you join us starting on September 16th for the full 12-weeks of learning. You can sign up for any one of the sessions individually or all three for a savings of $194 compared to registering for each of the classes individually (but the special pricing ends on September 16 - so don't delay). Either way, we look forward to seeing you during this FWW session!

Register Today:
If you are not yet registered for the Free Webinar Wednesdays series, click here to register. We look forward to seeing you online!

About Free Webinar Wednesdays:
Free Webinar Wednesdays was created as a community building tool to bring professionals together to share pertinent business development information, provide subject matter experts with a platform to open a learning dialog, and inspire small business owners to reach their professional goals.

Free Webinar Wednesdays is sponsored by Community Bank Consulting, Inc. and WSI Internet Consulting.