Free Webinar Wednesdays

Social Engineering - Deception for Dollars with Barry Thompson

Date: Wednesday, February 8, 2012 @ 1 pm Eastern

What's your mother's maiden name? How about the last four digits of your SSN? Some of the information that we use today to "keep us safe" can actually be quite easy for criminals to steal and assume your identity. How do you prepare yourself to stay safe online, especially with all the different ways to "unknowingly" share information that can be used against you?

Today "Social Engineers" work for organized crime, gangs or their own benefit and this session will focus on the exact information they want from you. We'll be joined this week by Barry Thompson, C.R.C.M., a trainer, consultant and writer for financial publications to demonstrate several successful attacks showing how even at your local coffee shop you can lose your identity to a skilled Social Engineer.

As a security and compliance "guru" with www.BankersOnline.com, Barry will teach you how criminals target your business and more particularly you when trying to obtain information or financial rewards. You'll also learn how your passwords, physical premises and family identification information can be compromised. But, the good news (yes, there is good news) is that with this information you can better prepare yourself and increase the chances your identity remains safe and secure. Don’t let the criminals socially engineer you into giving them financial information or worse financial access to your accounts.

Key Objectives

• Learn the six key pieces of information needed to steal someone's identity
• Learn how your passwords can be compromised without you providing it to someone
• Understand how to protect yourself on social network websites
• Know how someone can gain physical access inside your business and not be noticed

Register Today

If you are not yet registered for the Free Webinar Wednesdays series, click here to register. We look forward to seeing you online!

About Free Webinar Wednesdays:

Free Webinar Wednesdays was created as a community building tool to bring professionals together to share pertinent business development information, provide subject matter experts with a platform to open a learning dialog, and inspire small business owners to reach their professional goals.

Free Webinar Wednesdays is sponsored by Community Bank Consulting, Inc.and WSI Internet Consulting.

What Lies Ahead in 2012 - Resolutions and Predictions for the New Year

Date: January 4, 2012 @ 1 pm Eastern

Wow, can you believe it says 2012 in the date above? Hard to believe that another year has passed, but it seems the older we get, the faster it goes. Hopefully all of our Free Webinar Wednesday fans enjoyed some time off over the holiday season and this week Eric and Jeff are "back in the saddle" to kick off the New Year with the first episode of 2012.

Since the popular thing to do this time of year is to create a list of resolutions (that may or may not make it to Easter), your hosts are going to jump on the bandwagon and share some of what they are hoping for over the next 12 months (and beyond). Some of what you'll hear will certainly be influenced by some of the guests that we have had on FWW in the past, yet some will be based on what (we think) lies ahead.

In addition to sharing some of their resolutions, Eric and Jeff will offer up some of their predictions for what may be coming along this year in business, technology, social media and a variety of other areas. We'd love to hear what you've got planned for the New Year, so be prepared to share some of your thoughts.

Welcome to 2012, it's going to be another great year...!

Register Today

If you are not yet registered for the Free Webinar Wednesdays series, click here to register. We look forward to seeing you online!

About Free Webinar Wednesdays:

Free Webinar Wednesdays was created as a community building tool to bring professionals together to share pertinent business development information, provide subject matter experts with a platform to open a learning dialog, and inspire small business owners to reach their professional goals.

Free Webinar Wednesdays is sponsored by Community Bank Consulting, Inc.and WSI Internet Consulting.

Flickr Image: Toolmantim

Taking a Stroll Down the 2011 Memory Lane

Date: Wenesday, December 21, 2011 @ 1 pm Eastern

Image via Wikipedia

For the final show of 2011, Eric and Jeff will take a "look back" at the year and review some of the shows from the past year that made the biggest impact on us. We've covered quite a bit of ground over the past 12 months and have had some great guests share some excellent information. Below are just a few of the topics that we've covered that may make the show this week.

• Online video
• Mobile marketing
• Online reviews
• Facebook, LinkedIn, Twitter and YouTube
• Cloud computing
• Lessons from an adventure athlete
• Apple innovation and technology
• E-mail marketing
• Inbound (content) marketing
• Time management strategies
• Search engine optimization (SEO)
• Plus much more...

So, join us for this year's final show and be sure to bring along your thoughts and comments on your favorite show. We have enjoyed yet another year of sharing here on Free Webinar Wednesdays and appreciate everyone's support and participation.

Register Today

If you are not yet registered for the Free Webinar Wednesdays series, click here to register. We look forward to seeing you online!

About Free Webinar Wednesdays:

Free Webinar Wednesdays was created as a community building tool to bring professionals together to share pertinent business development information, provide subject matter experts with a platform to open a learning dialog, and inspire small business owners to reach their professional goals.

Free Webinar Wednesdays is sponsored by Community Bank Consulting, Inc.and WSI Internet Consulting.

Thumbs Up! The Power of Online Customer Reviews

Date: Wednesday, November 2, 2011

This week Eric and Jeff are both yet again "out and about" but Eric was able to snag a great interview with Customer Lobby President & Founder, Ted Paff, to talk about the power (and importance) of online customer reviews. In the video below, you'll learn not only why online reviews are one of the best ways to get your customers talking about YOU online, but how they are influential in the buying and decision making process. Enjoy!

Looking for a Volunteer...

Don't forget, we are looking for a volunteer to participate in an upcoming "personality assessment" session, so be sure to contact us at info[at]freewebinarwednesdays.com if you'd like to participate.

~Eric & Jeff

*Image Credit: "Thumbs Up" Wikimedia Commons

Catching up with Eric and Jeff...

Date: Wednesday, October 26, 2011 @ 1 pm Eastern

This week on FWW, your fearless leaders (Eric & Jeff) will be taking time to re-connect and catch up since there has been a bit of a lag in the "live" shows due to work, travel and vacations. We won't lie to you... not a real "firm" agenda for today's session, but we never have much difficulty thinking of things to talk about and what's new and interesting in our respective worlds. We've also got some great guests lined up for the week's ahead, so we'll be chatting what's coming up too.

We look forward to having you join us for our little "mini reunion" and seeing what's new. While we may not find a cure for cancer or bring world peace, chances are you'll come away learning a thing or two...

Register Today

If you are not yet registered for the Free Webinar Wednesdays series, click here to register. We look forward to seeing you online!

About Free Webinar Wednesdays:

Free Webinar Wednesdays was created as a community building tool to bring professionals together to share pertinent business development information, provide subject matter experts with a platform to open a learning dialog, and inspire small business owners to reach their professional goals.

Free Webinar Wednesdays is sponsored by Community Bank Consulting, Inc.and WSI Internet Consulting.

Facebook's New Timeline - It's Coming Soon to a Facebook Account Near YOU!

Date: Wednesday, October 12, 2011

Sorry that we cannot be with you "live" this week, but travel schedules and work duties call... The good news is we got together and recorded this great session for you to check out. Enjoy!

Facebook's not making the new Timeline avaialble for everyone yet, but we're taking a quick sneak peek at this new feature ahead of schedule and want to take YOU on a tour! Check out the webinar video replay below... (TIP: For better viewing, you can click on the "arrows" next to the Vimeo logo in the bottom right of the video to make it "full screen" if you wish.)

Using Facebook's Developer Tools, Eric was able to activate the new Timeline feature for his personal Facebook page. This new layout by Facebook adds some interesting visual elements, better organization and an easy way to "go back" in time to check out pretty much everything that you've ever done on Facebook.

The Timeline feature is not yet available to the general public, but during this webinar session Eric shows you how you can get access to these new features NOW and turn on your own Timeline. Warning, it can be pretty addictive, so you should proceed with caution.

We also talk about the new Amazon Kindle Fire, their latest addition to the Kindle family. At $199, will it unseat some of iPad's popularity at such an attractive price point? We'll have to wait and see, but Jeff's got one on pre-order and we're looking forward to getting our hands on it come mid-November.

Again, we're sorry that we can't be with you live, but look forward to being back next week with a live show!

~Eric & Jeff

Producing Great Content to Establish Yourself as a Subject-Matter Expert

Date: Wednesday, July 27, 2011 @ 1 pm Eastern

In today's hyper-competitive business environment, everyone is looking for that extra "edge" to tip the scales in their favor when consumers are getting ready to make a buying decision. Gone are the days when you can compete on price alone and there needs to be something you can bring to the table to differentiate yourself from the competition and increase the odds that YOU will be selected as the vendor of choice.

In the mortgage industry there are a variety of options for today's homeowner, but one company has embraced a new approach to becoming the subject matter expert in "all things mortgage related" and is helping to educate consumers about the mortgage process. Located in South-West Michigan, AmeriFirst Home Mortgage has been in business for over 25 years helping people realize the dream of owning their own home. Recently, their marketing efforts have shifted with the development of Resource Library on their site, a blog, two YouTube channels (Home Mortgage and Renters Nightmare), a Facebook page, LinkedIn company page and a Twitter account.

This week we'll be joined by AmeriFirst's Dan Moyle, their Multimedia Marketing and Communications Specialist to talk about their shift from "selling" mortgages to "educating" customers in the process and what that's done for their business. The observations and results Dan will share with the FWW audience will be easily transferred to virtually any industry, so if you are looking for a way to separate yourself from your competition and be seen as a trusted advisor instead of just another vendor, this is an episode you won't want to miss.

Register Today

If you are not yet registered for the Free Webinar Wednesdays series, click here to register. We look forward to seeing you online!

About Free Webinar Wednesdays:

Free Webinar Wednesdays was created as a community building tool to bring professionals together to share pertinent business development information, provide subject matter experts with a platform to open a learning dialog, and inspire small business owners to reach their professional goals.

Free Webinar Wednesdays is sponsored by Community Bank Consulting, Inc. and WSI Internet Consulting.

Free Webinar Wednesdays is BACK! Join Us This Week...

Date: Wednesday, July 20, 2011 @ 1 pm Eastern

After a few weeks of "vacation" (not by our choice), we're BACK and excited to be hosting another episode of Free Webinar Wednesdays. This week Eric and Jeff will be sharing some of their "observations" from the past couple of weeks and what situations like this teach us when things just don't seem to go our way. There have also been some rather significant happenings in the past few weeks, so there will be plenty to talk about.

Important Reminder - You MUST Register Again

As an important reminder, you will need to REGISTER AGAIN if you want to join us live for the FWW session. We sent out an e-mail notification to all of the past registrants as a reminder as well, so hopefully we'll cover our bases and get everyone back on track. Registration will take less than a minute, so hop on over to get Registered Today! We look forward to seeing you later this week!

About Free Webinar Wednesdays:

Free Webinar Wednesdays was created as a community building tool to bring professionals together to share pertinent business development information, provide subject matter experts with a platform to open a learning dialog, and inspire small business owners to reach their professional goals.

Free Webinar Wednesdays is proudly sponsored by Community Bank Consulting, Inc. and WSI Internet Consulting.

Connecting With Others Using myBrainshark - Quick And Simple Online Video Presentations

Date: Wednesday, June 29, 2011 @ 1 pm Eastern

Note: Sorry about the audio, as Eric sounds a bit like a "muchkin" in the recording! Enjoy... ;-)

Last week Eric and Jeff were both "out of pocket" and unable to host Free Webinar Wednesdays live. However, as you may have noticed, Eric created a quick and simple online video presentation using the site myBrainshark.com. This is a cool site that gives users the ability to create free online video presentations ans share them out instantly by embedding them on a site, sharing through social networks and a variety of other methods. By the way, thanks to those of you who watched the video and connected via LinkedIn!

Keeping the momentum of this service, Eric reached out via the social channels and got in touch with Jay Wilder, Director of Product Marketing for Brainshark, Inc. We're excited to welcome Jay to this week's FWW to go much deeper on all of the great ways myBrainshark.com can be used for online video presentations and more.

About Our Guest:

Jay Wilder manages the myBrainshark product line for individuals and small business, managing product, marketing, and engagement strategy.  He’s also a frequent contributor to the Brainshark Ideas blog.  Outside of work, Jay is an avid live music fan and guitarist.  You can follow Jay @jaywilder and @mybrainshark.

About myBrainshark:

 myBrainshark is a free and paid service for individuals that makes it easy to create, share and track online video presentations for sales, marketing, eLearning and more.

• Easily create & narrate online video presentations
• Share presentation links and embed videos
• Track & analyze presentation viewing results 

 The myBrainshark Pro Series offers advanced premium features for lead capture, enhanced privacy and security, and eLearning including testing, certification, and LMS integration.

What's Cooking With Jeff and Eric - Has It Really Been Over Two Years?

Date: Wednesday, May 4, 2011 @ 1 pm Eastern

This week on Free Webinar Wednesdays we take a break from a "formal guest" and spend some quality time with the co-creators, Jeff Simpkins of Community Bank Consulting, Inc. and Eric Cook of WSI Internet Consulting. It's hard to believe that FWW started "way back" on March 21, 2009 when we featured Roger DeWitt on our first show talking about Podcasting for Small Businesses. Back then the audience likely was a handful of friends and family members (as is the case with any kind of "start up"). However, fast-forward to present day and FWW has grown to almost 1,000 registered participants and a growing number of people attending each week's session live.

So this week Jeff and Eric will do their best to not only "take a step back" and comment on some of the changes and evolution seen through FWW over the past couple of years, but also try and get out their crystal ball and look into the future and see what's coming down the road.

So put on your thinking caps and be prepared to participate in the conversation. We're interested in your thoughts and feedback on the past couple of years. What are some of the things that YOU have learned thanks to FWW and the guests that have been featured on the show. What topics are you interested in learning more about as FWW continues to evolve?

Register Today

If you are not yet registered for the Free Webinar Wednesdays series, click here to register. We look forward to seeing you online!

About Free Webinar Wednesdays:

Free Webinar Wednesdays was created as a community building tool to bring professionals together to share pertinent business development information, provide subject matter experts with a platform to open a learning dialog, and inspire small business owners to reach their professional goals.

Free Webinar Wednesdays is sponsored by Community Bank Consulting, Inc.and WSI Internet Consulting.