Date: Wednesday, December 18, 2019 @ 1 pm Eastern
This week’s show is a continuation in a series of shows dedicated to sharing detailed information on the various chapters that appear in WSI’s 3rd edition of the best-selling book, Digital Minds. Note, there are NO LIVE SHOWS on December 4th or 11th due to my travel schedule.
One of the fundamental components of a digital marketing strategy is to first “take a look around” and see how you stack up against the competition. Of course, that’s assuming you’ve got a good handle on who your competition is, especially in today’s online world!
But before you begin your online marketing efforts and spend time developing a digital strategy, it’s a good idea to first take a look at what the competition is doing, how your products or services stack up… all with the intent of better understanding the marketplace and what opportunities exist for you to make money!
Joining me for this week’s show is a fellow returning Digital Minds author and WSI consultant from South Africa, Francois Muscat. I’ve known Francois for as long as I’ve been a part of the WSI family (12 years now), and in addition to the excellent first chapter to kick off the book, he’s also my “go-to-guy” for all things LinkedIn. You’re gonna love this show!
Meet Our Guest - Francois Muscat
With 15 years of digital marketing experience, this baby boomer challenges himself every day. Francois is known for his ability to simplify complex digital marketing tactics, and he leads by example when consulting to his clients. He is an established professional speaker and avid blogger and holds a Master’s Degree in Information Technology.
As a speaker, trainer, and consultant, Francois endeavors to remain at the top of his game through continuous learning. He is a subject matter expert in SEO, Content Marketing, and social media. He enjoys fishing, caravanning, and spending time with his family.
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About Free Webinar Wednesdays
Free Webinar Wednesdays was created as a community building tool to bring professionals together to share pertinent business development information, provide subject matter experts with a platform to open a learning dialog, and inspire small business owners to reach their professional goals.
Free Webinar Wednesdays is sponsored by WSI Digital.
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