Free Webinar Wednesdays

A Common Sense Approach to CyberSecurity with Author and Former FBI Special Agent Scott Augenbaum

Date: Wednesday, July 1 2020 @ 1 pm Eastern

As many continue to live the “stay at home” lifestyle, consumers are accessing more and more information online. The reality of online fraud and cybersecurity, however, is more prevalent than ever before. Individuals who previously had never spent much time online are now logging in and ordering groceries, doing their banking, conducting video chats, etc.

The bad guys who are out to steal your information, and your money, know this all too well. The past several months has created an easy pool of potential victims that may not be aware of all of the potential threats that exist when doing business online. That's why I'm super excited to have my good friend and former FBI special agent, Scott Augenbaum, joining me for this week's show.

In his recent book, The Secret to Cybersecurity, Scott provides several non-technical, yet very useful ways to keep yourself safe when going online. Tips like “think before you click” and “think before you act” are more about your behavior and the actions you take (or, in some instances don’t take) that can keep you from being one of the expected 6 billion online crime victims in 2020.

Join us for what will promise to be a spirited and informational conversation between two friends who love to pick on each other… yet at the end of the day both want to ensure people remain safe when spending time online.

June 24th Show Update - See You Next Week!

Date: Wednesday, June 24, 2020

No Show This Week

Sorry all, but duty calls and I'm going to be facilitating a Bank Marketing Forum this week and won't be able to run the show. See you all in July! 

Eric

Freedom of Speech and Its Potential Impact on Your Reputation (and Your Employer) When Using Social Media

Date: Wednesday, June 17, 2020 @ 1 pm Eastern

With so many sensitive and potentially controversial issues now part of our daily lives, having easily accessible and broadly distributed platforms on social media can certainly complicate matters when it comes to expressing your personal opinions that may not be to the liking of others.

While the concept of freedom of speech is one that protects most of what we say, it's important to at least give consideration to how your words and opinions could be perceived by your customers, and even your employer, in today's online environment.

On this week’s show I'm being joined by my good friend Deborah Gonzalez. A practicing attorney focused on social media and entertainment law, Deborah and I have been good friends for a number of years and recently have had several discussions around blowback that employers have had to face in direct response to their employees going online and sharing personal opinions via social media. It's important to note that our webinar is NOT intended to provide legal advice, as we will be talking about the big picture and the conceptual ideas only.

That being said, I'm expecting our discussion to be very eye-opening and thought-provoking, as this topic likely has entered your discussions with staff (and if not, it likely will very soon). You’ll be one step closer to at least setting the stage for what sorts of resources you should be identifying to provide assistance in making sure you're not going to get yourself (or your employees) in trouble.

Introducing Something Cool for Bankers - TheLinkedBanker.com

Date: Wednesday, June 10, 2020 @ 1 pm Eastern

While the focus of this week's show was spent introducing you to a new initiative that I've launched called The LinkedBanker, I kicked off the show acknowledging and thank all of the prior guests from the Digital Minds book chapter series. I'm pretty proud of my WSI colleagues and the great work they've done in producing the third edition of digital minds and it was a real pleasure speaking with everyone to get their insights on how digital marketing strategies continue to shift and change the lives of businesses who embrace it.

I also talked about a new feature I discovered on LinkedIn called LinkedIn Assessments that will allow you to validate your knowledge in chosen skills that demonstrate your professional proficiency. You take a timed quiz and can take it either on desktop or via mobile device and once you achieve 70% passing score, the additional validation that you've passed a quiz is added to your skills section on LinkedIn. This is just one more way to boost your personal credibility on LinkedIn and show others what you know.

Now, back to The LinkedBanker initiative... I'm super excited about the release of this membership community, specifically focused on the banking industry to help bankers better leverage their time and get the most out of social media and digital tools to build their personal brand and establish themselves as subject-matter experts. We’re building the platform on the backbone of the Thinkific system and have close to 20 banking professionals already signed up with accounts and interested in being part of our community. If you're a banker, I invite you to sign up for an account today and join us. Be sure to stay tuned for updates as things evolve!